Arc’teryx Tackles Sustainability & Circularity
News Provide By:
Arc’teryx
March 16, 2025
Vancouver, March 16, 2025 – Starting April 1, 2025, Arc’teryx embarks on a mission to spread the word about its dedication to sustainability, circularity, and fair and ethical treatment of workers. For the entire month of April, Arc’teryx will be engaging with the public via digital, traditional, and experiential marketing methods.
Sustainability is a term everyone is familiar with. But what about ‘circularity’? Circularity refers to “practices that optimize resource use and minimize waste across the entire production and consumption cycle, emphasizing sustainability and economic efficiency.” This is what Arc’teryx aims to promote. “We at Arc’teryx are fully dedicated to engaging in and promoting circularity. It’s so important, now more than ever, to embrace these earth-saving initiatives,” says Arc’teryx CEO, John Smith.
Pop-up repair booths in Vancouver will encourage consumers to repair and retain items for longer instead of buying new. Every Saturday in April, booths will be set-up in Gastown, Granville Island, and Downtown. Exact addresses will be available on the Arc’teryx website and social media closer to the event date.
To promote our ethical and responsible manufacturing efforts, short videos and promoting real workers’ experiences in our manufacturing facilities will be featured on our social media channels. People are encouraged to share their experiences with Arc’teryx products on the posts and include the hashtag #Arc’teryxThanks.
Get involved in our mission and spread the word using #ReBird and #Arc’teryxThanks across Instagram, Faceook, and TikTok.
About Arc’teryx: Founded in Vancouver in 1989 as Rock Solid and rebranded to Arc’teryx in 1991, Arc’teryx is a Canadian company specializing in high-end outdoor clothing and equipment. Taking its inspiration from the rugged scenery around it, Arc’teryx creates clothing to last and perform well in the most extreme conditions.
Contact:
Ginger Powell
Public Relations Coordinator
powellv15@mytru.ca
555-555-5555